> ## Documentation Index > Fetch the complete documentation index at: https://docs.selleraim.com/llms.txt > Use this file to discover all available pages before exploring further. # Product Analysis: Research Any Amazon Product Instantly > Use Seller Aim's product analysis tools to view BSR, Buy Box data, sales estimates, price history, and competitor offers on any Amazon listing. Product analysis is the core feature of Seller Aim. Rather than switching between tabs and third-party tools, Seller Aim overlays critical product intelligence — sales rank, Buy Box data, pricing history, restriction status, and more — directly on Amazon product pages and supplier websites. Every metric you need to make a sourcing decision is surfaced right where you are, so you can research faster and buy smarter without ever leaving the listing. ## Product Page View When you're browsing any Amazon product page with the Seller Aim browser extension active, a panel automatically loads alongside the listing with a full suite of data points. This gives you an instant snapshot of the product's commercial health. **Data displayed on the product page:** * **Best Sellers Rank (BSR)** — current rank and category, with historical trend * **Price** — current Buy Box price, lowest new, lowest used * **Buy Box %** — which sellers are winning the Buy Box and their share over time * **Sales Rank** — rank history chart to identify trending or declining products * **Rating Count** — total review count and star rating * **Variation Type** — whether the product has size, color, or other variation children * **Restriction Status** — whether you are eligible to sell this product on your account * **IP Alerts** — intellectual property complaints logged against the ASIN * **Flags** — hazmat, meltable, oversized, and other fulfillment flags **Opening the Seller Aim panel:** Install the Seller Aim browser extension from the Chrome Web Store or your browser's extension marketplace. Click the Seller Aim icon in your browser toolbar and log in with your Seller Aim credentials. Go to any Amazon product page. The Seller Aim panel will load automatically in the sidebar. Click any section header within the panel to expand detailed data, charts, or fee breakdowns. Pin the Seller Aim panel to keep it open as you navigate between listings. Use the pin icon in the top-right corner of the panel. *** ## Side Panel View The Side Panel View extends Seller Aim's analysis beyond Amazon. When you're browsing a supplier or wholesale website, the Seller Aim side panel can pull up profitability data based on the product you're viewing — even when you're not on Amazon. * **Match by ASIN or UPC** — the panel attempts to match the supplier's product to an Amazon listing automatically * **Inline profitability** — once matched, profit, ROI, and margin are calculated using the supplier's listed price as your cost of goods * **Useful for online arbitrage (OA)** — source from retail or wholesale sites like Walmart, Target, or distributor portals and immediately see whether the product is worth buying For the best auto-match accuracy, make sure the supplier product page includes a UPC, EAN, or ASIN. You can also manually enter an ASIN in the panel search bar if auto-detection doesn't find a match. *** ## Quick View on Search Pages You don't have to open every listing to research products. Seller Aim's Quick View feature injects key metrics directly into Amazon search result pages, letting you scan dozens of products at a glance. **Metrics visible on search pages:** * BSR and category * Buy Box price * Estimated monthly sales * Restriction status badge * IP alert indicator * Your calculated profit or ROI (if COG has been saved) **How to enable Quick View:** Click the Seller Aim extension icon and navigate to **Settings → Display**. Enable the **Quick View on Search Pages** toggle. Search for any keyword or category on Amazon. Seller Aim overlays will appear on each result card. Use Quick View while browsing Amazon's "Movers & Shakers" or "Best Sellers" pages to rapidly identify high-potential products without clicking into each one. *** ## Storefront Widget The Storefront Widget lets you research what your competitors are selling by analyzing their Amazon seller storefronts. Instead of manually clicking through hundreds of listings, Seller Aim automates the data collection and surfaces actionable insights. * **Enter any seller storefront URL** — or click through to a seller's storefront while the extension is active * **Automated listing scan** — Seller Aim pulls product data across the storefront's active inventory * **Insights surfaced:** top-performing ASINs by sales rank, average BSR, restriction status, pricing patterns, and Buy Box ownership * **Competitor intelligence** — understand which products are driving a competitor's revenue so you can identify gaps or overlapping opportunities *** ## ASIN Grabber The ASIN Grabber is a bulk data capture tool that collects product information from Amazon search results, category pages, or any Amazon listing feed — in one click. **What it captures:** * ASIN * Product title * BSR and category * Current Buy Box price * Rating and review count * Restriction status * IP alert flag **Use case — building a sourcing list:** Search for a keyword, brand, or category on Amazon to generate a results page. Click the **Grab ASINs** button in the Seller Aim toolbar overlay on the search page. Choose to grab all results on the page, or select specific products manually. Export the captured data as a CSV or send it directly to your Seller Aim product list for further analysis. The ASIN Grabber can paginate automatically through multiple pages of search results. Set the maximum page depth in extension settings to control how far it scrapes. *** ## Lookup Links Lookup Links allow Seller Aim to automatically pull a full data package for any product simply by following a specially constructed URL. This is useful for workflows where you need to programmatically retrieve product data without manually browsing to each listing. **Data returned via Lookup Links:** | Field | Description | | ------------ | --------------------------------------- | | Title | Full Amazon product title | | ASIN | Amazon Standard Identification Number | | BSR | Current Best Sellers Rank and category | | Price | Buy Box price and lowest offers | | Category | Root and sub-category | | Restrictions | Eligibility status for your account | | IP Alerts | Active intellectual property complaints | Lookup Links are particularly powerful when used alongside spreadsheet-based sourcing workflows — paste a list of ASINs, generate lookup URLs, and batch-retrieve data across your entire sourcing pipeline. Combine Lookup Links with the Bulk Restrictions Checker to pre-qualify a supplier price list before placing any orders. See the [Restrictions Checker](/features/restrictions-checker) for details. *** Calculate exact FBA and FBM profit, ROI, margin, and fees for any product in real time. Verify whether you can sell any Amazon product on your specific seller account before you buy.